How quickly can a billboard campaign go live in Bangladesh?
A digital campaign can be on air 24 to 48 hours after artwork is approved, because there is nothing to print. A printed static face usually takes five to seven working days to cover printing, permissions and a mounting slot.
Short answer: faster than you think, if it is digital, and not as fast as you would like, if it is printed.
Digital: a day or two
There is no physical object to make. Once your MP4 is approved and the site is free, it goes into the loop. Twenty-four to forty-eight hours is normal, and I have seen it done faster when a slot was already open and the file was already right.
The thing that delays digital bookings is almost never us. It is artwork sign-off — three rounds of internal review on a file that then turns out to be the wrong aspect ratio.
Static: five to seven working days
Print takes a day or two. Permissions take what they take. And mounting needs a crew, access equipment and, ideally, a dry morning — which in monsoon season is its own kind of scheduling problem.
| Stage | Digital LED | Printed static |
|---|---|---|
| Availability confirmed | Same day | Same day |
| Written plan and cost | Within one working day | Within one working day |
| Artwork adapted to the face | 1 day | 1-2 days |
| Printing | — | 1-2 days |
| Permissions and clearances | — | Varies by site |
| Upload or mounting | Hours | 1 day, weather permitting |
| Typical total | 24-48 hours | 5-7 working days |
A realistic timeline from decision to on air
See the actual sites
Every screen has its own page with a photograph, the size, the direction it faces and the hours it runs.
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